is an international trip by business people that is organized by the chamber or agencies of national or provincial governments for purpose of exploring international business opportunities. Trade mission is composed of individuals and companies who are taken as a group to meet with prospective customers overseas.
The trade mission can have certain positive effect such as facilitating market research providing wider and deeper contact coverage, devoting more effort to market investigation. There are some benefits in participation in trade mission such as
Gaining access to high level business-government official/ providing important educational experiences to inexperience exporters. Trade mission enhances your domestic competitiveness, increase sale and profits reduce dependence on existing market.
Meeting new people /new opportunities to sell, Not only can you talk business and build relationships that position you to win business from connections on the trade mission, you also meet other suppliers and contacts.
Valuable market insight and new champions, Creating a base for relationships by participating in interesting conversations is a powerful way to promote your business in the minds of prospective buyers and partners in international markets.